Guide

Whop Fees and Prices in 2026: Official Rates, Data

Whop's public card rate is 2.7% + $0.30 with $0 monthly. We measured what 282,775 paid products charge buyers, from the $39 median to the $500+ tail in 2026.

ClaudiaAugust 18, 20265 min read
#whop-fees#whop-pricing#whop-cost#market-research

Two different questions share the word "cost." What Whop charges sellers. What sellers charge buyers. This page answers both, and keeps the sources apart.

2.7%+$0.30

Domestic Card Rate

$0/mo

Seller Monthly Fee

$39

Median Paid Price

$208

Average Paid Price

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What are Whop's fees for sellers?

Whop's public rate for domestic cards is 2.7% + $0.30 per successful payment, with $0 monthly and $0 setup. That is the number to quote. Source: Whop pricing and docs.whop.com/fees.

"Pay-as-you-go. No setup fees, no monthly costs." — Whop pricing page

FeeAmountWhen it appliesSource
Domestic cards2.7% + $0.30Each successful card paymentPricing, Fees docs
International cards+1.5%Non-domestic cardsSame
Currency conversion+1%When conversion appliesSame
ACH debit1.5% (max $5)US bank debitSame
Next-day ACH payout$2.50Each payoutSame
Instant bank payout4% + $1.00Each instant payoutSame
Optional tax remittance2%When tax is collectedSame
Affiliate payout processing1.25%Instant affiliate payout via Whop PaymentsSame
💡

On a $100 domestic card charge, 2.7% + $0.30 is $3.00. That is the all-in card figure on the pages we cite. Optional tools (orchestration 0.8%, billing 0.5%, tax 2%) are extra and only when enabled.

We do not add a 3% "Discord automation" fee. Several 2026 review sites print one. Whop's public pricing page and fee docs do not. If that fee exists, it is not on the two URLs above.

For how this stacks against Discord and Skool, see Whop vs Discord vs Skool.

Does Whop take 30%?

Not as a platform commission on the pages we cite. 30% is the median affiliate commission creators offer promoters. 354,866 of 397,460 listings (89.3%) have affiliates enabled. Average commission among those is 29.2%; median is 30%. That money goes to the affiliate, not to Whop, and only when the affiliate actually drives the sale.

The old 30% marketplace cut is what older threads still quote. We cannot audit Whop's private contracts. We can say the public pricing page now leads with 2.7% + $0.30 and $0 monthly.

What do Whop products cost for buyers?

Among 282,775 paid products, the median listed price is $39. The average is $208. Free listings: 114,685 (28.9% of 397,460). Price here is max(renewal_price, initial_price) in cents, converted to dollars — one number per product, not annualized across billing periods.

Listed priceProductsEarnersEst. MRR
Free ($0)114,6850$0
Under $1042,1053,633$1.46M
$10–$2562,5876,929$3.78M
$25–$5058,2705,652$5.58M
$50–$10031,9444,184$9.50M
$100–$25027,4343,853$10.10M
$250–$50036,3754,976$8.51M
$500+24,0603,464$49.17M
⚠️

The $500+ band is 6.1% of the catalog and 55.8% of estimated platform MRR ($49.2M of $88.1M). The median $39 product is not where the money sits. High-ticket listings, not $10 Discords, dominate the revenue estimate.

Free products show $0 estimated revenue because the estimate multiplies price by activity. A free product can still be a real funnel. See free vs paid.

The $10–$25 band has the most paid listings. The $25–$50 band is where the $39 median lives. Neither band is where most estimated revenue lives.

A $100 sale, line by line

Seller view, domestic card, no add-ons:

  1. Buyer pays $100.
  2. Whop's published card fee: $2.70 + $0.30 = $3.00.
  3. Seller receives $97.00 before payout fees and tax.
  4. Next-day ACH payout, if used: $2.50 on the withdrawal, not on the sale.

Buyer view: the median paid product is $39, not $100. $100 sits in the $50–$100 band (31,944 listings, $9.50M estimated MRR).

Quote 2.7% + $0.30 for what Whop charges. Quote $39 for what a typical paid listing charges. Do not mix them into one "Whop costs X" sentence.

Key Takeaways

1. Seller fee and buyer price are different datasets

The fee is Whop's published rate. The $39 median is our catalog. One is a policy page. The other is 282,775 prices.

2. Do not recycle "Whop takes 30%"

On 18 August 2026, 30% is the median affiliate offer. The public seller rate we can cite is 2.7% + $0.30, $0 monthly.

3. Revenue is in the high-ticket tail

$500+ listings are 6% of products and 56% of estimated MRR. A "cheap Whop product" and a "typical Whop dollar" are not the same object.

Methodology

Seller fees are copied from Whop's public pricing and fee documentation as of this writing. We did not add unofficial 3% figures. Buyer prices use GREATEST(renewal_price_cents, initial_price_cents) on product_with_estimates. Billing periods are mixed (weekly, monthly, yearly, one-time); we did not annualize, so a $14.99/week product lands in a different bucket than a $14.99/month product. Revenue estimates are not verified financials. Affiliate stats use global_affiliate_status = 'enabled'.

Data as of 2026-08-18.

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