The First Move
You can’t make $108M without making The First Move first.
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About The First Move
The First Move is a business strategy coaching and courses product available on the Whop marketplace, created by zanemoretti and launched in August 2025.
This is not another freebie. The First Move is a free course that gives you the real truths about money, business, and starting from zero—the stuff nobody ever teaches, because if they did… most of you would actually start winning. But don’t get it twisted: this course isn’t the endgame. It’s the doorway. Here’s what happens: You take The First Move → you’ll see exactly why you’ve been stuck. You finish it → you’ll know what to do in the first 7 days. But then? You’ll realize you’re still missing the actual system that makes money flow. That’s The One Move. That’s the $108M dollar secret. This is the exact system that I used to build $108M in revenue—and now I’m handing it to you. So, if you’re serious—The First Move is where you start. But don’t fool yourself… the people who stop here? They stay broke.
The First Move currently has 15 active members, a 5.0 out of 5 star rating based on 2 reviews and offers free access.
The First Move offers a 75% affiliate commission for promoters. Track The First Move's estimated revenue, member growth trends, and competitive market position on Whop Trends.
Market Analysis
Business Strategy competitive landscape & strategy
Market Size
The Business Strategy category has 1,903 total products. 1,710 are inactive or free, while 193 actively generate revenue ($421.02k monthly). 5 products crossing $5K MRR shows proven demand with room for new entrants.
Business Models
| Model | Products | Avg MRR | Avg Users | $5K+ Rate | Top Earner |
|---|---|---|---|---|---|
| Coaching And Courses | 50 | $X.XXk | 84 | XX.X% | $XXXk |
| Software | 3 | $X.XXk | 1 | XX.X% | $XXXk |
| Services | 2 | $X.XXk | 4 | XX.X% | $XXXk |
| Physical Products | 1 | $X.XXk | 5 | XX.X% | $XXXk |
| Paid Group | 1 | $X.XXk | 1 | XX.X% | $XXXk |
| Newsletter | 1 | $X.XXk | 8 | XX.X% | $XXXk |
| Other | 1 | $X.XXk | 1 | XX.X% | $XXXk |
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Frequently Asked Questions
The First Move is a Business Strategy product on Whop. You can’t make $108M without making The First Move first.
The First Move is free to access.
The First Move has 15 active members.
The First Move has 2 reviews with an average rating of 5.0 out of 5 stars.
The First Move was created by zanemoretti on Whop.
The First Move is free and has 15 active members with a 5.0/5 rating. Check the full analytics, growth charts, and market comparison on Whop Trends to decide.