F.O.C.U.S. Mastermind
A Journey to Intentional Kingdom Living
Product Performance
Member Growth
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Cumulative Revenue
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Review Count
Rating Trend
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Rating Distribution
Market Analysis
spirituality competitive landscape & strategy
Market Size
The spirituality category has 622 total products. 568 are inactive or free, while 54 actively generate revenue ($18.91k monthly). 1 products crossing $5K MRR shows proven demand with room for new entrants.
Business Models
| Model | Products | Avg MRR | Avg Users | $5K+ Rate | Top Earner |
|---|---|---|---|---|---|
| Coaching And Courses | 40 | $X.XXk | 9 | XX.X% | $XXXk |
| Paid Group | 9 | $X.XXk | 13 | XX.X% | $XXXk |
| Software | 4 | $X.XXk | 1 | XX.X% | $XXXk |
| Newsletter | 1 | $X.XXk | 1 | XX.X% | $XXXk |
Competitive Dynamics
Fragmented market. No dominant players means distribution and speed-to-market matter more than product perfection. Mixed growth signals suggest category in transition—winners adapting to shifting user needs while others stagnate. Tight competition at the top indicates no entrenched winner—execution quality and distribution will determine market leadership.
Undermonetized category. Average $350 MRR with 1.9% reaching $5K+. Either pricing power untapped or challenging unit economics. Low success rate (1.9%) + low average revenue suggests difficult market—validate demand thoroughly before launching.
Pricing Strategy
Most common pricing combinations in spirituality:
Execution Playbook
What separates winners: (1) Specificity in positioning, (2) Proof through case studies with numbers, (3) Community where students interact, (4) Consistency through weekly touchpoints. Only 2% reach $5K+ MRR—aim for 85%+ retention through proven results and consistent touchpoints.
Market Entry Strategy
Differentiate or dominate. Fragmented, mature, competitive market. Either own a specific niche with superior fit, or outexecute on multiple dimensions. "Good enough" won't win—need clear reason customers choose this product over numerous alternatives.
Advanced Market Analysis
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